We've been providing specialist car insurance with a personal touch for over 50 years.
Heritage Classic Car Insurance was launched in 1965 when Chris Wilkinson founded Norton Insurance Brokers from his then-home in Kings Norton, Birmingham.
Chris set up Norton Insurance Brokers to provide specialist classic car insurance for both personal lines, under the Heritage brand, and commercial, under our sister brand Tradesure.
A classic car enthusiast through and through, Chris decided to combine his passion for cars with his experience in the insurance industry.
Chris recalls, “When I started working in insurance, I was a door-to-door salesman. From meeting people on a daily basis, it seemed the most common topic was car insurance and how people were dissatisfied with the general service provided.”
This gave Chris his new direction; to meet people’s demand for better service.
There weren’t many insurers at the time with a specialist policy designed for the classic car owner. Under the Heritage brand, Chris developed a brand new form of policy with a reputable underwriter, specifically designed for classic cars – one of the very first brokers to do so.
In the early years Chris worked from home and even at the roadside when it suited, arranging meetings on the dashboard of his Austin Healey Sprite. In 1967 the business moved to offices in Alum Rock, and later to Edgbaston where it is based today.
Chris’s son Mark joined the business in 2002 and became managing partner in 2014.
In 2015, Heritage celebrated its 50 year anniversary.
Speaking about the milestone, Chris said, “When I first started this business I didn’t expect we would be insuring tens of thousands of classic cars 50 years on. I’m pleased to say that we’ve remained an independent business, meaning we can offer a bespoke service to our clients.”
Today Norton is a limited company, with Chris as chairman and Mark as Managing Director. Heritage continues to provide classic car insurance as well as insurance for a wide range of other specialist vehicles, home cover, and a hugely popular multi car policy that covers modern and classic cars together.
Asked about the challenge of adapting to changing demands, Chris said, “moving with the times has never presented a problem, provided you do things properly in the first place.”
“Even in these difficult times it was reassuring to have a friendly voice on the phone to sort my policy out. Top marks again for making a chore a pleasure.” – 5 stars, single vehicle insurance customer.
Top marks for making a chore a pleasure
“Excellent service. Could not be easier to renew my insurance policy. Would recommend to anyone.” – 5 stars, multi car customer
Could not be easier
“The lady who dealt with me was exceptionally helpful. Listening to all my requirements and responding to all my needs. Thank you” – 5 stars, multi car customer
“30 years with the same insurer because they are the best all round. Thanks.” – 4 stars, single vehicle insurance customer
30 years with the same insurer
“Very helpful staff. I dealt with Faisal and Emmanuel. Please thank them from me.” – 5 stars, single vehicle insurance customer
Very helpful staff
“Spoke to 2 different staff and both very helpful, especially as they were both working from home due to the lockdown.” – 5 stars, multi car customer
Very helpful, especially as they were working from home
“Have been with Heritage for ten yrs, and I have always had good efficient service, at a realistic price. The staff are very polite and helpful, Will keep using them :-)” – 5 stars, single vehicle insurance customer