December 1st, 2016
British Leyland had decided to continue using the Morris name for their more standard range of vehicles and use the Austin name for the new innovative designs. From around 1968 there were great plans for the Marina Coupe, however due to poor project and cost management, things didn’t quite go to plan.
Originally the 2-door Marina was to be pitched as a premium sports coupe to potentially compete with Ford’s Capri by appealing to the younger buyer. However, ever increasing costs for British Leyland meant rushed compromises had to be made in order to reach production deadlines. The Marina was finally launched as a more economy coupe than originally intended and was in fact cheaper to buy than the less exotic looking saloon version with identical mechanics.
Heritage Insurance Brokers is a brand name of Norton Insurance Brokers Limited which is authorised and regulated by the Financial Conduct Authority (FRN 769110). Norton Insurance Brokers Limited is registered in England & Wales, company number 09908568.
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